Hoosier native, Ben Risinger, returns to Indianapolis to lead tech company's marketing efforts
Posted by Imaging Office Systems on January 20, 2017 | Software Solutions
Ignore at your own risk
When a crisis hits, companies often call us for help and we spring into action. Maybe it’s an audit, a product recall, or a lawsuit. Regardless, in situations like these, it’s always good to call an expert. Our experience and agility allow us to create a corrective action plan quickly and implement the necessary steps efficiently.
But, why wait until the eleventh hour?
He did it again. Social media is losing its mind.
Kanye knows how to get publicity. Kanye always has a message. Kanye would be perfect for our new marketing position.
Listen to him. He’ll tell you he’s all about ideas. We’ll get along great because so are we.
I know he recently asked Mr. Facebook for a billion dollars. That’s not really in our budget, but I think we might be able to come to an agreement.
The purpose of marketing is to get noticed. That’s kind of his thing. He would definitely help get IOS noticed.
Love the concept. Totally wish I had come up it.
I read about it in a Time magazine article written by Aziz Ansari.
The article was about relationships and it references a Psychology professor’s work that divides people into two groups - people who satisfy and then settle (Satisficers) v people who are always looking to improve (Maximizers).
At IOS we do hundreds of software demonstrations a year. As an information management technology company one would expect that. But the funny thing is I have this growing feeling that a great number of them have minimum value to the prospect, to the audience. Why?
It’s not that we don’t do great demos or don’t understand our products because we do.