Step It Up

Step It Up

The Thanksgiving holiday is all about tradition.  Everyone seems to have their own little twist on celebrating.

On a national level, “the” Thanksgiving staple is the Macy’s Parade.

Like every other year, there they were at the start.  Probably the most recognizable performers at the most recognizable event.  Right at the front.  Exactly where they should be.

A tradition within a tradition - The Rockettes.

You recognize the costumes. You know the act.  Still, if you’re like me, you probably stop and watch every time.  The performance is captivating.

More than anything, it’s the synchronization that is the marvel.  Total fluidity.  Each dancer doing precisely the right thing at precisely the right time.  Almost no wasted effort.  Free to do what they do best.

That’s a good lesson for any business.

Businesses work better when everything is in synch.  Communication improves.  Decision making is streamlined.  Productivity increases.

And the creative spark that keeps everything in step is of course...information.

If businesses can capture it, analyze it and distribute it efficiently, the chaotic becomes organized - the complex becomes simple.

That’s exactly what a well-designed content management system does – makes the complex – simple.

In today’s information exchange world that means unleashing the power of your collaborative workforce to do more actual work faster with document management, workflow, and the elimination of redundant tasks through business process improvement and re-engineering. It means having information readily available, in a format that is understandable and relevant that allows you better control of your time and effort.

Information management can’t compare with the pizazz of the Rockettes.  Very few things can. But, for businesses that understand the direct correlation between effective data management and profitability and effectively implement it as part of their strategy - they glimmer just as brightly and impress with every step.

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