Monday, November 16, 2015

The Future is Now

By Brian Kopack

What’s common now - was revolutionary at its inception.

I was thinking about that idea as I was listening to an interview with one of the founders of ESPN.  Apparently, there was a time in world history when sports was not televised 24 hours per day.  How did people survive?

The man, Bill Rasmussen, said that at the very beginning, the only goal of the network was to secure 8,760 hours of programming (365 days x 24 hours).  That seemed incredibly ambitious thirty-five years ago.  Even if they could find it, they weren’t totally convinced people would pay to watch it.  Cable television at that time didn’t have nearly the household penetration it enjoys today.

Here’s the ridiculous part.

In 2014, ESPN produced almost 50,000 hours of content.  That’s a lot.  And, because of the internet (which, oh yeah, didn’t exist in the early 80’s), ESPN content was viewed for 6.8 billion minutes last year.  That’s really a lot.  113 million hours of sports consumption.  I’d say getting people to watch isn’t a problem.

What’s common now - was revolutionary at its inception.

Remember when microfilm was all the rage and actually scanning and storing an image of a paper document was “cutting edge”?

IOS does.  That was a long time ago.  It goes back even before ESPN.  And, because the effect of technological innovation on content management is so staggering, what we are capable of today is exponentially more impactful – even on the ESPN scale.

Today’s technology and automated processes can do the work of entire departments. That’s right – humanless processes.

What’s common now - was revolutionary at its inception.

The key is recognizing true innovation and the people who can deliver it.

From intelligent records storage to expert document conversion to proven content management systems to transformative professional services, our focus is on providing ideas with an inspired user-experience built for tomorrow’s challenges -  because that what’s ultimately important.

The demands of our clients may change, the expectations don’t. Flexibility in dealing with change. Confidence in the face of confusion.  Innovation that makes work easier.

The on-going challenge for business will be efficiently managing the information explosion.  We like to think of ourselves as catalysts in that evolution.

Today at IOS, we are proud of where we’ve been, but we are more excited about what’s next.  We aren’t creating your father’s content management system.
Thursday, November 5, 2015

IOS - Content Management's 007

By Brian Kopack

It’s not as far-fetched as it sounds.

Granted, we might not have the music-cool stunts-exotic locales-bad guys-damsels in distress-cars-gadgets-save the free world thing going that he has, but aside from all that, we’re practically twins - - if he were a real guy.

Maybe that’s who we will be for Halloween 2016.

I read a funny article about the psychology of the Halloween costume you choose – that your choice reveals your personality.  {Pause} Go ahead.  Stop reading.  Grab your phone, check out all of the photos from the party you went to and let the amateur psychoanalysis begin. {End Pause}.

Back to it.

Who screams “IOS” more than James Bond?

Experience – Creativity – Agility - 007

What makes us Bond-like?  Our approach to problem solving, solution delivery and the end-user – things that sadly are often missing in our industry.

We don’t save the world or escape bad guys by sledding down mountains in a cello case or driving cars under water or repelling down buildings suspended by our watch, but we do approach problems that seem just as daunting, in their own way – with the belief that it’s the idea that matters.

We’ve seen the constant struggle between how businesses deal with change v. how they know should deal with change.  That’s why we believe our experience allows us to lead our clients through our process to uncover where their barriers to success are and how we can use those barriers to create a new, better way.

We know that our work needs to create value – reduce cost, improve efficiency and reduce risk.

We know our ideas have to be flexible enough to expand and evolve as the needs of the organization change – that’s why our development group has one eye on what’s next.

We know our solutions have to be creative because no two customers or processes are the same.  Since managing information across an organization is a high-stakes-constantly changing proposition, our work needs to be exceptional but simple.  That’s how real progress is measured – can you leverage technology and great partners to do more with less effort.

We also know we have to be able to devise and deliver our work in a timely manner.  A great system that never gets implemented isn’t all that great, no matter whose name is on it.

If you’ve learned anything from James Bond over the years, it’s that the decisions you make today becomes your legacy tomorrow. If you’re good, people remember.

Our aim is to have our work be transformative – to be part of the successful legacy of our clients.

That’s how our legend grows – one project at a time.