Monday, February 10, 2014

Just Listen

By Brian Kopack

A couple of weeks ago, I met up at the Y with a guy I had run with occasionally.  We were both going through our post-workout routines.  At this stage of the game he is much younger and much faster.  Truth is, I have been running longer than this guy has been breathing. We chatted (lied) about plans for the year.  Then, he ran through a couple of stretches / exercises that I had never seen.  He explained why he does them and how they help him recover.  Since then, I’ve borrowed them and they absolutely do work.  

I’m embarrassed.  I don’t know how I didn’t know about them, but I didn’t.  Comfortable in my own smugness, I have done my thing for such a long time I stopped looking for anything better.

My running and your business might be similar.  

Stop me when this quits sounding familiar.  You’ve been successful for a while.  You’ve been through a lot of change and probably some adversity.  You’ve always made it to the other side.  You’re comfortable.

Thankfully, here is where your business and my running are dramatically different.

Unless I go all-Lance-Armstrong and find some pharmacological support, the best I can hope for is to age gracefully.  No technology exists can get me back to age 22 – the height of my superpowers.  

Your business, however, has infinite possibilities available to it.  Technology does exist that can make it bigger / faster / stronger.  All you need to do is talk to right people.


More and more, how you see and use your information projects your vision for the direction of your business.  Are you accumulating and forgetting?  Or, are you capturing and empowering?

Enterprise Content Management isn’t as brave a new world as you think.  

Intelligent Records Management

Automated Process Improvement

Collaborative Content Management

You never know what idea will lead to the breakthrough.  You just have to be willing to listen – and stop being comfortable being comfortable.  

Be greater.  Talk to the right people.


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